Crafting a "WOW Factor" Digital Presence for an Emmy-Winning TV Director

Thinking Lion is the creative company of Marcelo Gama, a highly acclaimed director with two International Emmy Awards, known for directing global broadcasts like the Latin Grammys, Dick Clark’s New Year’s Rockin’ Eve, and the first-ever Copa America halftime show featuring Shakira.

The Challenge: A director of Marcelo's caliber requires a digital portfolio that matches the prestige and high-production value of his work. His previous website failed to capture the dynamic energy of his productions. The mission was clear: design and build a custom website with a significant "WOW factor"—a bold, modern, and visually immersive experience that would impress top-tier networks, producers, and creative partners.

Our Solution: We engineered a complete digital transformation, migrating the platform and building a custom experience worthy of a world-class creative talent.

Strategic Migration to Wix Studio: We moved the portfolio from a standard platform to Wix Studio to unlock the advanced design capabilities needed to create a truly cinematic and interactive online presence.

A Director's Vision, Digitized: The design is intentionally bold and immersive. We used custom animations, dynamic layouts, and a strong visual language to mirror the energy of a live broadcast control room and reflect the scale of his work.

Showcasing a Legacy: The website was architected to be a powerful portfolio. It prominently showcases his incredible list of awards, high-profile projects, and collaborations with industry giants like CBS, NBC, and Jesse Collins Entertainment, solidifying his reputation as a visionary leader in entertainment production.

The Result: The new ThinkingLion.net is a powerful, sophisticated, and visually stunning portfolio that delivers the "WOW factor" the client demanded. It now serves as a proper digital testament to Marcelo's creative genius, instantly communicating his level of expertise and providing a fitting first impression for the biggest names in the entertainment industry.

Services Delivered: Custom Portfolio Design, WordPress to Wix Studio Migration, UI/UX with Animation, Digital Brand Identity for Creative Professionals, High-Impact Visual Storytelling.


Project Headline: Transforming a Medical Clinic's Website from "a Book" to a Sleek, Patient-Focused Platform

About the Client: Lone Rock Clinic is a comprehensive medical practice offering a wide range of patient services, from primary care and mental health to aesthetics.

The Challenge: The clinic's original website was content-heavy and difficult for patients to navigate, with the client aptly describing it as feeling "like a book." They needed a complete redesign to establish a modern, professional, and intuitive online presence that would build patient trust and simplify access to information.

Our Solution: We engineered a full website transformation focused on creating a sleek, professional, and visually pleasing user experience. Our process ensured zero disruption to their live operations:

Seamless Development: Using Wix Studio's staging site feature, we built and refined the entire new website in a private environment, allowing the original site to remain active.

Collaborative Feedback: We integrated BugHerd to create an efficient and precise feedback loop, allowing the client to provide input directly on the design as it developed.

Intuitive Navigation: The new site architecture was designed to guide patients effortlessly to the information they need, with clear calls-to-action for booking appointments.

Performance First: Following the launch, we performed a thorough speed optimisation to ensure the site runs quickly and smoothly for all users on all devices.

The Result: The new Lone Rock Clinic website is a clean, modern, and highly functional platform that instills confidence and effectively communicates their extensive services. The client was so thrilled with the transformation and our collaborative process that they have engaged us for an ongoing monthly support and maintenance plan, turning a single project into a long-term partnership.

Services Delivered: Full Website Redesign (Wix Studio), UI/UX Design, Patient Journey Optimisation, Speed Optimisation, Ongoing Website Support & Maintenance.

ATS Group, founded in 2014 in Brisbane, Queensland, is a leading refrigeration and HVAC company. As a part of the development team, I contributed to creating a professional and functional website that highlights their expertise in supermarket, retail, process cooling, and cold storage solutions. The project focused on showcasing their 35+ years of combined industry experience, innovative services, and commitment to quality through a user-friendly design and efficient functionality.

Developed payment method and site design as per client request

Developed math quiz on the website  for multiple levels of students

Integrated payment method on the website as per business logic of the client

Comentor is a premier digital marketing consultancy based in Calicut, Kerala. With over six years of expertise in the e-commerce industry, we specialize in providing strategic insights and practical solutions to help businesses enhance their online presence. Our services include e-commerce consulting, customized digital marketing strategies, SEO and content marketing, and social media management. We also offer a comprehensive 5-day e-commerce training program and a free 1-hour awareness session to empower businesses with the knowledge and skills needed to succeed in the digital marketplace. At Comentor, we are committed to delivering personalized, effective, and sustainable solutions that drive growth and create lasting value for our clients.

Welcome to Motolux, where luxury and performance converge in Qatar . We redefine the driving experience with top-quality vehicles that blend cutting-edge technology and sophisticated design.

Founded by automotive enthusiasts, Motolux combines comfort, style, and advanced engineering to ensure every journey is exhilarating. Our meticulously crafted vehicles deliver superior performance and unmatched quality.

Customer satisfaction is our priority. From the moment you visit our website, you’ll receive personalized service to help you find the perfect vehicle for your lifestyle.

At Motolux, we offer more than cars; we offer a luxury lifestyle. Explore our website and experience automotive excellence with Motolux.

Philippe – a passionate traveler and motorcycle enthusiast from Switzerland. On my tours, I've discovered impressive landscapes, experienced fascinating cultures, and ridden unforgettable roads.

This website is my personal travel journal. Here I share stories, photo galleries, and gear recommendations that have accompanied me on my adventures—hoping to inspire others to explore and dream.

Whether you're a motorcycle rider, enjoy traveling, or simply love a good story—we're glad you're here. Welcome to Carawanserai—where every journey is a new chapter.

Lite Space offers a flexible experiential space concept in Calicut, providing temporary accommodations for brands seeking a physical presence without long-term commitments or extensive costs. Equipped with modern amenities such as air conditioning, digital displays, WiFi, and smart lighting, Lite Space is ideal for premium brands and new-age businesses looking to showcase their products or services in an exclusive store-like environment on a weekly or monthly basis. This allows brands in industries such as e-commerce, automobile, manufacturing, real estate, and services to create temporary experiential centers tailored to their needs.

From customizable lighting to digital displays, Lite Space enables brands to tailor the space to reflect their identity, offering customers a memorable offline experience without the burden of long-term leases or high expenditures.

Suprbhcoach - Transform Your Body and Mind with Coach Bharat
With over 8 years of expertise in body transformation and sustainable weight loss, Coach Bharat offers a holistic approach combining smart training, balanced nutrition, and a positive mindset. Supr bh coach is designed to create lasting change, helping you build a healthier, stronger version of yourself—inside and out. No quick fixes, just real results for life

Welcome to Waez, your premier document service center. At Waez, we specialize in providing comprehensive document management solutions to streamline your administrative tasks and enhance productivity.

Waez team of professionals is dedicated to delivering high-quality services tailored to meet your specific needs. From document preparation and processing to secure storage and retrieval, Waez ensures your documents are handled with the utmost care and confidentiality. Our advanced technology and efficient processes guarantee timely and accurate service, allowing you to focus on what matters most.

Explore our website to learn more about our range of services, including document Service and Full Time customer care service , and legal documentation assistance. At Waez, we are committed to making your document management effortless and efficient.

Join us at Waez and experience the convenience of a reliable document service center. Discover how we can support your business or personal needs with our professional document solutions.

Discover high-performance sports turf solutions in Dubai with Malaeb Sports. Specializing in state-of-the-art turf technologies, we provide premier surfaces tailored for optimal athletic performance and durability. Enjoy round-the-clock service and convenient ground booking options across our three dedicated grounds.

At BCS, we specialize in delivering comprehensive IT support, managing network infrastructure, and providing system solutions throughout Qatar. Backed by a dedicated team of experts, we guarantee seamless operations, robust security measures, and optimized performance for businesses. Trust BCS to efficiently handle your IT requirements, ensuring reliability and empowering your digital success.

Leading Manufacturer of HDPE and PP Fabrics & Sacks

At Study Zones, we are committed to transforming children's education on a global scale. Founded by passionate educators, our online platform offers interactive courses designed to spark curiosity and creativity in young minds. Our team expertly blends education and technology, creating a dynamic learning environment that promotes critical thinking. We prioritize safety, quality, and accessibility, ensuring that every child has the opportunity to excel. With our engaging curriculum and dedicated teachers, we strive to make learning both fun and effective. Join us at Study Zones and be a part of revolutionizing education, fostering a lifelong love for learning in children everywhere.

E-commerce website designed for a kids’ play rug brand with a playful yet professional User Interface to highlight products and benefits. Here are the few works that are included here:

- Modern layout with strong design aesthetics for showcasing best sellers.
- Fully mobile-responsive design optimized for smooth performance across devices.
- Integrated eCommerce functionality with cart, secure checkout, and promotional codes.
- Customized graphics and visuals aligned with brand identity.
- Logical CTAs guiding users to products, offers, and community initiatives.
- UI/UX rich design focused on trust, conversions, and engaging shopping experiences.

Generative AI solutions website crafted with a modern and professional User Interface to position the brand as a leader in AI-driven business transformation. Here are the few works that are included here:

- Modern layout with strong design aesthetics tailored for corporate services.
- Fully mobile-responsive design optimized for all devices.
- Service-oriented structure highlighting expertise, mission, values, and offerings.
- Customized graphics and visuals aligned with brand identity.
- Logical CTAs for lead generation and client engagement.
- UI/UX rich design ensuring smooth navigation, credibility, and scalability.

Mobile application website built to highlight a memory-sharing and messaging platform with a clean and user-friendly interface. Here are the few works that are included here:

- Modern layout with strong design aesthetics to showcase app features.
- Fully mobile-responsive design optimized for all devices.
- Interactive sections with step-by-step feature highlights.
- Customized graphics and visuals aligned with brand identity.
- Logical CTAs guiding users to download and explore the app.
- UI/UX rich design ensuring smooth navigation and high engagement.

ERP and Risk Management solutions website crafted with a modern, corporate-focused UI to showcase services and build client trust. The design highlights professionalism, clarity, and performance. Key works included here:

- Modern, conversion-driven layout with service segmentation and client reviews.
- Mobile-responsive and cross-browser optimized design for seamless access.
- Service detail pages with advisory, client-side, deployment, and post-deployment flows.
- Custom illustrations and graphics aligned with brand guidelines for a distinct corporate identity.
- Clear CTAs and logical navigation guiding users through offerings and inquiries.
- UI/UX rich design focused on credibility, user engagement, and lead generation.

E-commerce bakery website built with a focus on streamlined shopping experience and brand storytelling. Here are the technical highlights:

- Modern eCommerce layout with product catalog, categories, and filtering options.
- Mobile-responsive and cross-browser optimized design ensuring seamless access on all devices.
- Integrated shopping cart and secure checkout flow for smooth transactions.
- On-page SEO structure (meta titles, alt tags, schema) to boost visibility.
- Optimized product galleries with high-resolution images and fast load speeds.
- Logical CTAs and guided navigation designed to maximize conversions.
- UI/UX rich design emphasizing performance, scalability, and user engagement.

This is an Wix studio projects with custom eCommerce shopping cart using velo code extensively for configuring the product and other functionalities.

This is a Wix Studio website with an unique design for a Fintech company. We designed it from a PSD file. The entire design including the partial animation on Hero images are making it an unique website layout.

Coaching related website with focus on a fun and bright User Interface to complement the Industry and service line. Here are the few works that are included here:
- Modern Layout with strong design aesthetics.
- Mobile responsive design
- Logical CTAs to make the site smoothly navigating
- UI/UX rich design to make the site user-friendly and engaging.

Website re-design and development. Following are the detailed work done on the site:
-website design and development
-Stripe integration
- UI/UX design
-Responsive design

Website for cooking class designed and developed. Following are the detailed work done on the site:
-Website design and development
-  Eventbrite integration with API and Velo code
- UI/UX design
- Responsive design

A brilliant and bright design with a modern layout for a beverage product promotion based Wix website. The color theme and the fonts have been selectively chosen to match the industry and carry a sense of fun and energy in the design.

Swedish Construction website re-designed. Following are the detailed work done on the site:
-Website Re-design
-Mobile and Tab responsive
-Pdf generator integration

Pharmacy website with focus on a fun and bright User Interface to complement the Industry and service line. Here are the few works that are included here:
- Modern Layout with strong design aesthetics.
- Mobile responsive design
- UI/UX rich design to make the site user-friendly and engaging.

Finance website with focus on a fun and bright User Interface to complement the Industry and service line. Here are the few works that are included here:

- Modern Layout with strong design aesthetics.
- Mobile responsive design
- Customized Graphics adhered to brand guidelines
- Logical CTAs to make the site smoothly navigating
- UI/UX rich design to make the site user-friendly and engaging.

Wedding website with appealing pictures to complement the Industry and service line. Here are the few works that are included here:
- Modern Layout with strong design aesthetics.
- Mobile responsive design
- UI/UX rich design to make the site user-friendly and engaging.

IT Consultation website with extensive Velo coding development over the backend. here are the tasks done on this site:

- Site Design with rich UI/UX principles.
- Pricing calculator creation with Velo code.
- Mobile responsive design.
- Brand Guideline consistent on all pages 
- Professional design well adhered to the corporate industry. 


Müşterimizin web sitesi, tekstil sektöründeki lider konumunu yansıtmak için görsel olarak etkileyici bir şekilde tasarlanmıştı, ancak Wordpress altyapısındaki sıkıntılar nedeniyle site hızında yavaşlama ve güncellemelerde sorunlar yaşanıyordu.

EditorX altyapısını kullanarak, Ezel Tekstil'in web sitesini kusursuz bir şekilde klonladık. Sitenin hızını artırmak ve kullanıcı deneyimini iyileştirmek için sayfaları optimize ettik ve mobil uyumlu hale getirdik.

Müşterinin ihtiyaçlarına uygun bir şekilde, sitenin tasarımını korurken güncellemeleri daha kolay hale getirebilmek için özel bir yönetim paneli oluşturduk. Bu sayede, müşteri kendisi sitenin içeriğini kolayca güncelleyebilir ve işletmesinin ihtiyaçlarına göre sayfalar ekleyebilir.

A clean and inspiring website created for Orwrite, a writing retreat and course provider in Devon. Designed to capture the calming, creative energy of the brand, the site blends elegant visuals with practical booking functionality. From showcasing full and half-day retreats to managing multi-week writing courses, the layout makes it simple for users to explore, book, and feel part of a supportive community. Built with user-friendly navigation and clear calls-to-action, the design encourages engagement while highlighting Orwrite’s mission: helping writers find focus, connection, and creativity.

An elegant and high-performing e-commerce website created for Bowhayes Trees, a specialist nursery offering trees, hedging, and plants. The design delivers a seamless shopping experience with structured collections, dynamic filtering, and clear seasonal promotions. Built to support both retail and trade customers, the site balances beautiful visuals with strong functionality—making it easy for customers to explore, learn, and purchase with confidence.

A professional website built for Marine Comply, a consultancy specialising in maritime safety, compliance, and management systems. The site presents a clear and authoritative design, showcasing their wide range of services from SMS design and risk assessments to training and regulatory advice. With a streamlined layout, bold use of brand colours, and easy-to-navigate service sections, the website reflects trust, expertise, and industry leadership—helping clients quickly find the compliance solutions they need.

A professional education platform designed for Zero Pain Philosophy, a veterinary training provider focused on pain management and animal welfare. The site delivers a clean, accessible layout with integrated webinars, online courses, and membership functionality, making it easy for vets to access specialist resources and training. Built with usability and growth in mind, the platform supports both individual learners and institutions, while reinforcing the brand’s mission to advance veterinary knowledge worldwide.

A refined website designed for Chef’s Touch, a bespoke catering and consultancy service specialising in weddings and private events. The site highlights their exceptional food presentation with a strong focus on visuals, using rich imagery and a clean layout to showcase their menus and event expertise. Built for effortless navigation, it combines elegance with practical functionality, making it simple for clients to explore services, view galleries, and make enquiries with ease.

A bold and modern website created for Concept Fusion, showcasing our expertise in web design, digital marketing, and branding. The site highlights clear service packages, engaging visuals, and a user-friendly layout designed to convert interest into action. With a professional yet approachable design, it reflects our mission to help businesses stand out online with tailored creative solutions.

An engaging e-commerce website built for Kilted Photography, home of the bestselling Men in Kilts calendars and Scottish-themed gifts. The design highlights bold product imagery, seasonal collections, and easy navigation, creating a fun yet professional shopping experience. Optimised for sales and international audiences, the site balances storytelling with strong visual branding to showcase a unique product range.

A refined website created for Tiny Homes, a specialist builder of bespoke shepherd’s huts. The site blends rustic charm with modern functionality, showcasing craftsmanship, sustainability, and custom design options through an elegant layout. With immersive imagery, clear navigation, and strong calls-to-action, the website highlights the uniqueness of each hut while driving customer enquiries and quotes.

An elegant e-commerce website created for Poppy Lane, a home fragrance business specialising in wax melts and candles. Designed to highlight the brand’s beautiful product range, the site combines a warm, inviting aesthetic with clear navigation and a seamless shopping experience. With structured collections, easy checkout, and seasonal promotion areas, the website is built to attract new customers while encouraging repeat purchases through a smooth, enjoyable user journey.

A welcoming booking website designed for Bowhayes Farm, a camping and glamping destination set in a beautiful Devon cider orchard. The site highlights the farm’s unique accommodation options — from luxury shepherd’s huts to bell tents and traditional pitches — with an emphasis on clear navigation and an effortless booking experience. Built to showcase the natural setting and attract visitors seeking a countryside escape, the design combines visual warmth with practical functionality, making it simple for guests to explore, choose, and book their perfect stay.

A sleek and professional website created for DM Decorators, a painting and decorating business offering high-quality residential and commercial services. The design highlights their craftsmanship with a clean, modern layout and a portfolio showcase that makes it easy for potential clients to browse completed projects. Built to reflect their brand’s reliability and attention to detail, the site strengthens their online presence and helps attract new customers through clear navigation, service information, and visual storytelling.

Fundy Woods needed a stunning online presence to match their picturesque campground near the world-famous Bay of Fundy. We created a beautiful design complemented by a professional photo and video shoot that takes the site's curb appeal to the next level. We fully integrated their existing booking system and aded a custom widget for managing new sites, amenities, FAQs, rules, and more, the site is as easy to manage as it is beautiful.

As a small, locally run Farmer's Market in the picturesque town of Woodstock, the Woodstock Farm Market needed a place to showcase their venders that budget friendly and easy to manage for their time strapped volunteers. Vendor information, event dates, faqs, team members and more can all be managed from the easy to use CMS, making regular site updates quick and easy.

With the Canada Games returning to New Brunswick, Team NB wanted a digital upgrade. We originally created a simpler site to share memories of past games a few years ago, but this new version takes it to the next level. The site now features participant profiles, medal stats, photo galleries, and sport histories in an easy-to-navigate layout. We transformed a massive collection of data into a clean, searchable experience that makes it easy for users to find exactly what they need.

Built in Wix Studio, this project was a big one. These professional storytellers from Pixar offer a world-class course for youth and adults alike. From livestreams to team management, paid memberships to storytelling magic—we brought it all together with care and precision. Collaborating with an incredible team, including Pixar’s Tony DeRose, was a true highlight.

Originally spread across multiple sites, we helped this large organization consolidate everything into one powerful hub. Now, customer management, email marketing, and site content can be shared across all departments with ease. Custom permission levels allow different team members to manage specific sections based on their roles. An advanced membership section. Custom customer journeys. Integrated third party apps. This site has it all.

Built in partnership with ABOL MEDIA in Fredericton, NB, this Wix Studio project features a 2-in-1 custom app built in Wix Blocks. The interactive document tool allows clients to add rich content (text, images, videos, downloads, and more), which is then organized with an intuitive auto-navigation system. We also built a searchable resource engine to handle their extensive library of supporting materials—videos, URLs, documents, and more—linking everything seamlessly.

Andrew Churchill was already using Wix but wanted a site that matched his new brand, had better flow, and loaded faster. We teamed up with Andrew and his design team to refresh the site, aligning it with his updated branding and campaign. We also improved the user experience by integrating a direct LMS, reorganizing content, and helping update the site messaging.

With booking tools, restaurant systems, a custom room comparison widget, and a guest itinerary planner, this site is packed with features. Wrapped in a beautiful design, it all adds up to more bookings and easy management for their staff.

East Coast Soap Company needed an online space to show off their quality products in a simple e-commerce store.  While the majority of their product is sold in local stores, they wanted to make sure that customers who found their product while travelling were still able to get their hand on their soap (literally).  Powered by Wix Stores, this simple site allows them to stay connected to their customers wherever they are.

As a Velo developer for Moving Mountains Estate Sales, you've successfully transformed a standard Wix template into a dynamic, professional estate sales platform. Your implementation showcases several key improvements that elevate the site's functionality and user engagement.The most significant enhancement is the custom interactive gallery system that displays estate sale items with smooth transitions and optimized image loading. Using Velo's backend capabilities, you've implemented efficient image compression and lazy loading, ensuring the site maintains fast performance despite featuring multiple high-quality photographs of inventory items.

All-In-One Wix,
Website Design Expert Agency.

Support Wix Default Editor, Wix Studio Platforms.

Choose from many Built-in Custom Apps Or Let's Code It from Scratch.

Wix Velo Coding Full Support for Advanced Custom Functions. 

We Built Complex Systems that never thought would be possible on Wix.

Immersive, Sustainable, Luxury Travel Like No Other 

Discover the joy of travel that leaves a lasting, positive impact. Our expert Travel Curators handpick the most extraordinary experiences, guiding you off the tourist path to connect deeply with each culture and location. Travel with confidence knowing you’re helping protect the planet for generations to com

Explore the World’s Best Selection of Multihulls
Inventory

Find your perfect catamaran—whether you're dreaming of bluewater cruising, coastal adventures, or launching a charter business. Our Catamarans for Sale section features new and used multihulls from trusted builders, owners, and brokers worldwide.

PACT Containers E-Commerce Solution - Advanced Headless Architecture
I developed a sophisticated, custom-built e-commerce platform for PACT Containers using a powerful headless architecture. I engineered a seamless user experience on the Wix frontend while building a robust, external Node.js server to handle complex business logic and secure Stripe payment processing. This hybrid approach demonstrates my ability to overcome native platform limitations by creating custom, scalable backend services.
Key Development Achievements:
Full-Stack Velo Development: I mastered the Velo platform by building comprehensive frontend and backend logic for the e-commerce cart system.

Frontend: I created the sales-cart.jsw module as a feature-rich single-page application within Wix, managing complex state for both guest and authenticated users, handling dynamic cart updates, and validating user input throughout the multi-step checkout process. I implemented seamless guest-to-member cart transfer functionality upon login.
Backend: I developed secure, exposed web modules (.web.js) to handle critical business operations, including a sophisticated shipping calculator in shipping.web.js that integrates with the Google Maps Distance Matrix API to locate the closest warehouse and calculate mileage-based delivery fees with intelligent quantity and container size adjustments.

Custom Node.js & Express.js Server: I designed and built a dedicated Node.js server from scratch as the core payment and business logic engine, featuring:

Custom API Routes: I created multiple RESTful API endpoints, including /sales/:orderId for checkout initiation and /webhook for Stripe event handling.
Secure Wix Integration: I implemented secure communication between the Node.js server and Wix backend via custom functions (_functions/sellOrder, _functions/taxExemptStatus), enabling real-time order data and tax exemption status retrieval.

Advanced Stripe Integration: I implemented a comprehensive Stripe SDK solution with advanced features:

Dynamic Checkout Sessions: I built dynamic Stripe Checkout Session generation, creating prices, coupons, and promotion codes via API based on real-time cart data.
Complex Discount Logic: I engineered a sophisticated system combining Wix-calculated discounts with checkout page promo codes by creating temporary, combined coupons in Stripe for each session.
Webhook Processing: I developed a reliable webhook endpoint for checkout.session.completed events, ensuring automated order processing and fulfillment after successful payments.

This project showcases my expertise in Wix Velo development, Node.js/Express.js server architecture, custom API design and integration, and advanced Stripe SDK implementation. I consistently extend platform capabilities to meet complex business requirements through innovative technical solutions.

ChartLock™ is a streamlined dictation-to-chart system created for physicians, with a focus on the fast-paced environment of the emergency department.

Advanced Product Variation Management System - Custom Velo E-Commerce Solution
I engineered a sophisticated, custom product management system using Velo to significantly extend Wix Stores' native capabilities. I designed this solution to provide highly granular control over product variations and their frontend display, enabling a richer, more dynamic e-commerce experience.
Custom Database Architecture:
I built the system on modular backend Velo code that interacts dynamically with the Wix Data API. I designed and implemented a custom database collection, ExclusiveVariants, working in tandem with the default Stores collection. This enables businesses to associate unique image galleries and videos with specific product option combinations (e.g., displaying a specific image for a red, large shirt) - functionality unavailable out-of-the-box.
Advanced Management Tools:
I developed key functionalities including:
Bulk Editor System: I created a feature that identifies common options across multiple products and applies variant images in single operations, drastically reducing manual data entry and management time.
Variant Cloning Tool: I built functionality to quickly replicate complex variant setups from one product to another, ensuring consistency and operational efficiency.
'Final View' Image Logic: I implemented dynamic image display that shows specific images only when customers select complete and valid product option sets, providing immediate visual confirmation of their choices.
Dynamic Frontend Integration:
My robust backend solution directly powers a dynamic customer selection process, ensuring users see exact visual representations of the products they're configuring. The system seamlessly handles complex option combinations while maintaining optimal performance and user experience.
Technical Expertise Demonstrated:
This project showcases my deep expertise in:

Velo advanced development for custom e-commerce solutions
Wix Data API integration and custom collection management
Complex data handling and relational database design
User-friendly management interface development
Dynamic frontend-backend integration for real-time product visualization

The solution addresses critical business needs by transforming standard product management into a powerful, scalable system that enhances both administrative efficiency and customer experience through sophisticated variation control and visual feedback mechanisms.

Who are we? Well we are a website for hikers to find everything they need to know about all things hiking. Set up by myself, Josh Welch, an avid, keen and young hiker who wants to share my experiences with others to help them grow as I do. I am a one man band who does everything by myself, it's not easy but I love every moment of what I do in sharing all I can with others.

 

This site is a community project set up with the aim to share not only the basic details of a hike but rather more detailed notes and directions about the trail you want to walk. I’m constantly seeking to further develop the site to provide new features such as our interactive trail maps but this incurs quite a large cost for ongoing development.

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Your support in making this site possible is greatly appreciated and this can come in many different forms such as adding a hike, submitting an article, buying from the AHF Store or even becoming a AHF+ Member which comes with added content and features for just $10 a year. I donate 50% of all profits from the website to community organisations, find out more about our 'Wild Fund' here.


Wix to Bexio Automated Order Sync - End-to-End Integration Solution
I engineered a robust, automated workflow that synchronizes new orders from a Wix e-commerce store directly into the Bexio accounting system. This solution eliminates manual data entry and ensures real-time financial record accuracy by bridging the gap between both platforms.
I built the architecture around three core components:
Wix Velo Event Handling: I implemented Velo's full-stack development platform to capture real-time e-commerce events. I developed backend code for the onOrderApproved event that securely collects complete order payloads—including customer details, line items, and totals—then initiates the synchronization process by calling my custom-built external API endpoint.
Serverless Node.js Backend on Vercel: I developed a custom Node.js application deployed as a serverless function on Vercel for optimal scalability and cost-efficiency. This backend serves as the central integration hub, exposing a secure API route that receives order data from the Wix site. I implemented comprehensive business logic including data validation, format transformation from Wix order structure to Bexio API requirements, and orchestrated the entire communication flow. This decoupled architecture ensures complex integration logic is handled outside the Wix environment for enhanced performance and maintainability.
Advanced Bexio API Integration: I created a dedicated BexioClient class in Node.js to manage all Bexio interactions. This client handles secure authentication using personal access tokens and encapsulates all necessary API calls for creating contacts, orders, and invoices. I implemented an intelligent "draft workflow" that creates draft orders and invoices in Bexio rather than final documents, allowing business owners manual review and approval control. I also engineered a dynamic configuration system that automatically fetches correct tax rates and revenue accounts from Bexio, making the solution resilient to accounting setup changes.
This project demonstrates my ability to design and build complete end-to-end integration solutions. It showcases my expertise in Wix Velo for frontend event management, Node.js for creating scalable serverless backends, custom API route design and consumption, and navigating complex third-party financial APIs like Bexio with advanced tax handling requirements.
The solution provides seamless automation while maintaining business control through the draft approval process, representing a perfect balance of efficiency and oversight in financial workflow management.

 Root & Rise Parenting — Coming Soon

Welcome to Root & Rise Parenting—where growth begins at the roots.

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Our full website is currently blossoming behind the scenes, and we can’t wait to share it with you soon.

 

Root & Rise is a holistic, nature-based coaching program created to support parents through real-life challenges with compassion, research-backed tools, and soul-centered guidance.

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Whether you're healing from trauma, rebuilding connection, or simply seeking a more conscious way to parent, we’re here to walk beside you—every step of the way.

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Led by certified Positive Psychology Practitioner and therapeutic foster parent Bradford Hyde, our coaching is grounded in the principles of attachment, positive discipline, conscious parenting, and the restorative power of nature.

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✨ Because when you grow, your children do too.

Stay tuned—something beautiful is growing. 🌿


Custom E-Commerce Platform with Advanced Calculation Engine - Velo Application
I developed an advanced e-commerce solution using Wix Velo that showcases sophisticated customization and deep platform expertise. I moved beyond standard Wix Stores functionality to build a highly tailored, dynamic user experience with complex business logic.
Custom Product Page Engineering:
I engineered a sophisticated product page handling complex, real-time calculations. I built dynamic pricing computation based on user inputs like measurements (square footage) and unit ratios - functionality unavailable in standard Wix product widgets. This demonstrates my algorithmic thinking and ability to manipulate data client-side using Velo APIs and session storage for state management.
Advanced Cart System Development:
I created a fully custom-built shopping cart system by programmatically constructing cart objects and enriching them with custom data fields including user notes and product URLs via the customTextFields option. I developed a custom cart page using repeaters to fetch and render this data, offering unique UI experiences and displaying detailed order information impossible with standard Wix carts.
Robust Backend Architecture:
I implemented custom backend modules for core functionalities including user authentication and cart operations. I followed best practices by properly separating front-end and back-end logic using .jsw files. I also built an "admin login as user" feature, demonstrating my ability to create complex, role-based user management systems crucial for e-commerce support and administration.
Technical Excellence:
This project demonstrates my expertise in:

Advanced Velo development beyond platform limitations
Complex data manipulation and dynamic calculations
Custom UI/UX implementation with repeaters and custom components
Backend architecture with proper code separation and security
User management systems with role-based authentication
E-commerce customization with enhanced cart functionality

Solution Impact:
I transformed standard Wix functionality into a custom software application built on the Wix platform. The solution provides businesses with sophisticated calculation capabilities, enhanced user experience, and comprehensive administrative control - representing a complete e-commerce platform rather than just a website.
This project showcases my ability to architect well-structured, professional-grade Velo applications that solve complex business requirements through innovative technical solutions.

High-Performance Crypto Data Platform - Custom Full-Stack Solution
I engineered a high-performance, full-stack solution to overcome Wix's native limitations in data handling and subscription management. I designed and developed a custom Node.js and Express backend hosted on a Digital Ocean droplet, serving as the core application engine.
Custom Backend Development:
I built robust API endpoints for two critical functions:
Subscription Management System: I created a complete Stripe integration with custom API endpoints to handle recurring subscriptions, automated customer creation, and webhook processing. This provided seamless, secure payment functionality far exceeding Wix's native capabilities.
Large-Scale Data Infrastructure: I established a secure connection between the Wix Velo backend and an Azure-hosted MySQL database to handle massive volumes of crypto history data. I developed a custom API endpoint in Velo that functions as a secure proxy, enabling efficient frontend querying and retrieval of large datasets.
Advanced Frontend Data Visualization:
I implemented a sophisticated data visualization system using Chart.js embedded within Wix HTML Components. This required advanced data handling techniques where I pass data fetched from the Azure database from Velo to the chart via the postMessage API.
Performance Optimization: I implemented the LTTB (Largest-Triangle-Three-Buckets) decimation algorithm for intelligent data sampling, enabling instant rendering of charts with tens of thousands of data points without sacrificing visual accuracy. Combined with asynchronous data fetching and loading overlays, this ensures smooth, responsive user experiences.
Technical Architecture:
The solution demonstrates my expertise in:

Node.js/Express backend development on Digital Ocean infrastructure
Wix Velo custom API endpoint creation and proxy implementation
Azure MySQL database integration and secure data management
Stripe API advanced subscription and webhook handling
Chart.js performance optimization with custom decimation algorithms
Frontend performance optimization through asynchronous data handling

This project showcases my ability to build scalable, data-intensive applications that extend platform capabilities through innovative technical solutions, delivering enterprise-level performance within the Wix ecosystem.

Established in 2007, QYSMT is dedicated to empowering the electronics manufacturing industry by providing advanced SMT solutions and unparalleled support. With a firm commitment to excellence, QYSMT operates from two strategic global locations in the USA and India, offering a comprehensive range of premium SMT spare parts and machines. Our mission is to enhance production efficiency and reliability, making us a trusted partner in the global SMT manufacturing sector.

LA BRÛLERIE EST UNE TORRÉFACTION DE QUARTIER QUI TRAVAILLE AVEC DES CAFÉS DE HAUTE QUALITÉ, MÉTICULEUSEMENT SELECTIONNÉS.
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Nous avons à cœur d'explorer la grande diversité des cafés disponibles à travers le monde. C'est pourquoi Nous travaillons à trouver pour chaque café, un profil de torréfaction qui permette de révéler les notes qui lui sont propre.

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notre passion : promouvoir la diversité des terroirs, des variétés et le travail des agriculteurs. La complexité des arômes issus d'un café, justement torréfié, est surprenante et nous avons à cœur de partager cette richesse avec vous !

 

Notre espace, situé en plein cœur de Bordeaux, propose également une vaste sélection de thés et de nombreux accessoires pour la préparation des boissons chaudes.

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